Magenta Jade & Hammered Ceramic Lemon Bracelet

Introducing our Magenta Jade & Hammered Ceramic Lemon Bracelet. Featuring magenta jade stones and a charming ceramic lemon, it's the perfect gift or treat to add a romantic touch of Amalfi-inspired elegance.

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  • Heritage & Authenticity

    Always Amalfi is deeply rooted in Italian culture, celebrating the beauty of the Amalfi Coast and the rich traditions of Italian heritage. Our collections are thoughtfully curated to bring the essence of Italy into everyday life, blending timeless elegance with modern style.

  • Quality & Craftsmanship

    We prioritize high-quality materials and craftsmanship, offering unique, beautifully designed apparel and gifts inspired by the Italian lifestyle. Whether it's hand-painted details, artisanal elements, or carefully selected fabrics, every piece reflects a commitment to excellence.

  • La Dolce Vita Lifestyle

    Our boutique embodies the spirit of "La Dolce Vita"- embracing life's simple pleasures, from fashion to travel, food, and family. Always Amalfi is more than just a boutique; it's an invitation to live beautifully, with passion, joy, and a touch of Italian charm.

  • Rooted in Italy, Home in New Jersey

    Always Amalfi is inspired by the beauty, culture, and effortless style of the Amalfi Coast, but it's also shaped by our New Jersey roots. We bring the Italian lifestyle to you- whether you're sipping espresso at a seaside cafe or a cozy spot right here in NJ. Our pieces, like the Capri Tee, embody La Dolce no matter where you are, blending Italian charm with everyday elegance.

About the Founder- Amanda, the Heart Behind Always Amalfi

I'm Amanda, the founder of Always Amalfi, a brand born from my love of fashion, Italian heritage, and faith. Growing up in an Italian American family, I was always inspired by the beauty of Italy and the effortless elegance of its culture. After earning a degree in Fashion Merchandising from LIM College, I spent over seven years in buying, merchandising, and digital marketing at Macy's.

While I gained valuable experience, I longed for something more personal and meaningful. In June 2024, I took a leap of faith and launched Always Amalfi- a brand that blends timeless Italian style with a love for la dolce vita.

Even my bridal shower was a love letter to the Amalfi Coast, a place that has always inspired me. Surrounded by vibrant colors, lemon details, and the warm hospitality of Italy, I knew I wanted to bring that same feeling to life through Always Amalfi.

Leaving corporate life to pursue my passion full-time has been both challenging and rewarding. Every piece I curate reflects what I love most: fashion, heritage, and faith. My mission is to bring a touch of Italy into everyday life, inspiring others to embrace beauty, tradition, and effortless style.

Grazie for being part of this journey- this is just the beginning!

Our Mission

At Always Amalfi, I'm passionate about helping women and men who appreciate the beauty of the Amalfi Coast and Italian American culture look and feel great without breaking the bank. Through my curated collection of quality, affordable pieces inspired by the laid-back elegance of Italy, I make it easy to bring La Dolce Vita into your everyday life. Whether you're looking for stylish apparel or unique gifts, I'm here to help you embrace fashion and lifestyle choices that feel authentic, effortless, and attainable. Proudly female-owned and Italian American-owned.

Women's Capri Graphic Tee

Hand-printed with love in NJ and inspired by the beauty of the Amalfi Coast, our Capri graphic tee lets you escape to the island of Capri with every wear. Fun, fresh, and full of Italian charm!

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